Boylesports have come a long way since opening their first shop in Northern Ireland in the 1980s. The company has never forgotten its roots in betting shops though and remains independently owned to this day. With a top quality online presence and a welcome bonus that runs longer than most we think they're a bookie worth trying as we point out in our Boylesports Review.
Like some of the other biggest bookmakers in Britain and Ireland, Boylesports have had to work hard to take what they do well on the high street online. The company was founded in 1989 by John Boyle when he opened his first betting shop in Northern Ireland. Boyle oversaw sustained growth and there are now well over 200 Boylesports shops on the island of Ireland. That makes them the largest independently owned Irish bookmaker.
Like every bookie in operation around the turn of the millennium, Boylesports realised they had to start taking the internet seriously. They launched their website with the aim of best replicating the choice, value and welcoming atmosphere created in their shops. That's certainly worked in as much as Boylesports are now one of the most popular online bookies while they continue to offer a phone betting service called Fon-A-Bet.
Boylesports have put together a rather generous bet bundle for all new customers. To get your hands on up to £20 in free bets, all you have to do is open a brand new account with Boylesports via one of the links on our site and bet £10 at odds of Evens (2.0) or greater. This needs to be done on a mobile device, and Boylesports will then credit you £20 in free bets.
Although the welcome bonus is a little more complicated than many, the benefit of Boylesports' approach is that you get plenty of time to work out just what they have to offer.
The Boylesports promotions don't end once you've worked through the initial bet bundle. At any one time there are between 10-20 active promotions available for Boylesports customers. These include free bets should the horse you've backed finish second to the favourite at selected meetings, double winnings if your player loses the first set but wins their match in big tennis tournaments and a host of golf offers on the PGA Tour, European Tour and majors.
Those who like a bet on the football should take a look at the long running promotion in which you will receive double winnings on all markets as a free bet if the crossbar is hit on selected big matches.
Boylesports are proud of the welcoming atmosphere of their betting shops but it has to be said that their homepage could be a little more welcoming. In an attempt to cram in the various sectiond of the site, account information, the latest racing and sports events, the betslip and details of current offers, the Boylesports site does look a little cluttered on first viewing.
Working through the free bet bundle does give you time to work out how the Boylesports site works. Navigation is quick and relatively simple and once you get to individual markets there is a lot of helpful information. You get stats for football matches while horse races have Racing Post tips and information.
Boylesports offer prices on a wealth of different sports. As well as the most popular events they also offer prices on sports such as handball, futsal and table tennis. That breadth of different sports is matched by the depth of the number of markets offered for each event.
When it comes to the prices they offer, Boylesports fare well when compared to the competition. You'll often find them as the top priced bookie on different sports markets and they regularly offer increased places on horse races and golf tournaments.
Bet & Watch is the live streaming service offered by Boylesports. At current you can watch British and Irish horse racing as well as British and Irish greyhound racing. In order to watch you just have to log into your account and place a bet of at least £/€1 on the race then click the Watch Race button at the top of the racecard.
The Boylesports mobile app is up there with the very best. In fact, Boylesports claim it is the highest rated betting app on the Apple App Store. The Android version of the app is every bit as good, offering punters all the sports betting options found on the desktop site. The apps - like the Boylesports mobile site - work quickly and rarely have any reliability issues.
The Cash Out tab on the front page of Boylesports homepage lets you see instantly what your current cash out options are. Once your options are in front of you, you have the choice to lock in profit from singles or multiples that are winning, cut your losses from bets that look like losing or trust your initial call and let the bet run.
Boylesports used to operate solely on the island of Ireland but their online operations are now global and so, therefore, are the licenses they hold. The bookie is regulated for betting and gaming activities in Ireland and Gibraltar while in the UK it is regulated by the Gambling Commission. That guarantees certain things to do with the security of your money and the way that Boylesports deal with punters.
If you ever have a problem with Boylesports or simply have a query about something they are offering, you can easily get in touch with their customer service department. If you're busy you can raise a support ticket and have it dealt with in your own time, a more immediate resolution is available via their live chat service or you can talk to somebody on the phone if you'd prefer.
In the rare case that your discussions with Boylesports draw a blank you can either raise it with the Independent Betting Adjudication Service or via the Online Dispute Resolution service found on the Boylesports site.